Feb 7, 2022
Highlights:
-Mark Achler was an early employee of Apple and Head of Innovation
at Redbox, and is an adjunct professor at the Northwestern Kellogg
School of Management who has been creating and investing in tech
startups since 1986.
-Mert Iseri is the founder of SwipeSense, a healthtech company
acquired by SC Johnson in 2020. He also co-founded Design for
America—using design thinking for social impact—which won the
National Design Award in 2018.
-Together, they are about to release their new book Exit
Right that in my opinion should be read by anyone and everyone
involved in an exit strategy.
-The book contains interviews with seasoned entrepreneurs with
multiple exits under their belt, including M&A executives at
prolific buyers such as Google, Facebook, Amazon, along with
lawyers and bankers.
-Their book is a collection of the hard-earned lessons over decades
of experience building startups towards a great outcome for all
parties including:
The FAIR Framework
1.Taking the long view - from the very beginning and in all
things
2.How to have an annual Exit Talk
3.Breaking down the Term Sheet
4.Seventy amazing contributors interviewed
Useful Links:
Financial Survival Network