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Kerry Lutz's--Financial Survival Network


Oct 4, 2021

Summary:
Websites are a great way to generate more revenue for businesses. In this episode, I consult Arthur Root on how one can optimize digital content and generate calls to action that are most effective for your website. Root says that machine-learning software is key; these programs operate like plugins and are easy to implement. The software determines what features will be most beneficial, and you can then integrate them within your site. Tune in to learn more about how you can make your website better and up your sales as a result.

Highlights:
-How do you turn your website into a money machine? Root has a lot of insight on this
-There are so many possible combinations of content/calls to action you can try out
-First, create your content. Then, start to use advanced tools to focus on creating content, and let the machine to determine what calls to action will be most effective
-Machine-learning based solutions are most efficient
-You can focus the machine-learning software on the designated money making pages
-Look at for software provider to do this
-You can integrate the software like a plugin
-Run analyses after users visit the website
-This is relatively inexpensive, and you can make up the cost for it when you generate extra sales
-You can implement the software in about an hour
-Focusing on page load speed time can also help your website
-Taking time off loading speed increases revenue

Useful Links:
Financial Survival Network
Nostra